Comcast acquires DailyCandy for 125M.
Comcast Corp. has added to its Comcast Interactive Media division by acquiring DailyCandy, which has a fashion-and-lifestyle daily e-mail service with 2.5 million subscribers and a Web site, the cable giant said.
Philadelphia-based Comcast (NASDAQ:CMCSA, CMCSK) paid about $125 million to The Pilot Group equity fund for DailyCandy.
The free e-mail includes localized entertainment, beauty and other features for 12 U.S. cities, including Philadelphia, and London.
Comcast Interactive Executive Vice President Sam Schwartz said New York-based Daily Candy, which was founded in 2000 and has 55 employees, serves “an extremely loyal base of fashion and lifestyle-conscious women. The company pioneered the ad-supported e-mail model and has built an industry-leading sales team.”
Comcast Interactive’s other properties include the Fandango movie-ticket purchasing and movie information Web site, which it purchased last year. The Interactive division is responsible for developing and operating Internet businesses focused on entertainment, information and communication.
Source: Philadelphia Business Journal

