Comcast is helping consumers ease the transition into digital television by offering free basic cable for a year. Their offer comes ahead of the Feb. 17th digital television transition.
The offer isn't completely without strings, customers must also sign up for one other Comcast service, such as broadband in order to take advantage of this offer.
There are currently 11 million households receiving over the air television. I am sure that this is only the first of many such efforts by television providers to hook these new customers.